LTKCon 2024 has come and gone. It was a whirlwind of a few days, but so much fun. I always look forward to connecting with other creators in this space in addition to meeting with brands and some of the amazing LTK team. The week is usually hosted in Dallas (LTK’s headquarters) and is an invite-only conference that LTK hosts each year. The purpose is not just networking – we are provided with growth sessions that help us learn how to better serve our audiences from year to year. There are also so many fun events – thrown both by LTK and support teams like management companies, brands, and agencies. I’m here to share some of what my LTKCon week looked like in addition to my outfit roundup!
Travel Day
Dallas is a quick trip from Lubbock – usually just a 45-minute flight. It’s one of the few places we can get to quickly from Lubbock (that and my fave – Vegas!). For travel, I usually keep it casual and cute, knowing that I’ll be touching down and immediately connecting with some of my favorite influencing gals!
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Event Day
As I mentioned, there are usually tons of events surrounding the conference. These are such fun ways to not only connect with my teams but also meet and greet with other influencers (usually in similar niches). Because most of what we do is virtual, we’re usually only connecting with other creators via aa screen. It’s so much fun to gab with gals who know exactly what this business looks like on a daily basis.
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LTKCon Day 1
On the first day of LTKCon, we spent the day mainly meeting and greeting. The day starts with a check-in, where you receive not only fun gifts from the supporting brands but also receive your agenda for the week. This includes the conference class schedule and all of the networking events.
LTKCon Day 2
The second day of LTKCon was back-to-back break and networking and conference classes. We were able to see all of what LTK has in store for the next year (can’t wait to share it all!) plus meet with brands that we’ve worked with or want to work with.
Then, the day ended with the LTK Creator Awards. These are nominated by YOU – all of your favorite influencers are acknowledged and then the evening ends with a massive LTK party. This year, I headed home before the party – since it’s during the week, we mommas sometimes head back to be with our babies before the conference is over.
There you have it – a little bit of what LTKCon is all about plus my outfit round-ups from this year’s events. Don’t forget to follow me on LTK to be the first to know all the new brand and LTK drops happening so soon!
